Whoever thought that branding myself would be so fun?
I've never "branded" myself as a graphic designer, but because this project had everything do with myself and my image, it caused me to focus that much more on visual communication.
happy. bold. fresh.
These were the characteristics I wanted to convey those who saw my graphic design group.
As I was designing a business card, letterhead, and envelope, I had to constantly keep in mind these three adjectives in order to create my visual communication.
Is it bold enough?
Is it happy enough?
Do I need to adjust the color or the typography to make it look fresh?
These are the questions I had to ask myself, whether unconsciously or not, during the whole design process. But once it felt right, I was able to apply it to letterheads, envelopes and all kinds of other tangible stuff - and it would still look like a family, a company.
I was very happy with the result and was glad that I had fun in the process.
(Maybe I should start a frozen yogurt or stationary company with this ^0^)
6 comments:
Thanks to the pretty blog nice material.
Have a great day .. :)
Those are seriously awesome. I especially like your envelope. I think you got all three of your adjectives down. Nice job.
Very delicate and fragile stationary. You ended up with wonderful designs.
Your branding turned out great!!! You always do such a great job.
Simply beautiful...
Your branding clearly reflects who you are. The large "O" and "oh june" are bold; they immediately catch your eye. The randomly scattered flowers and circles give the design a happy personality. Your choice of colors give the overall design that fresh feel.
Congratulations!
I like these they are very fresh and fun. I think I definitely see the female power in your designs. Good job.
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